Design that moves people, beyond what they see.
It all begins with a key visual that inspires action.

Afex is a creative production company with one mission: to move people through advertising and promotional design.
Placing key visual development at the core, we build comprehensive design solutions that span graphics, brand books, promotional tools, and digital media—always seeking the most effective way to address each challenge.
Our work is about understanding the client’s intent, touching the hearts of the audience, and leading them to action.

*Detailed case studies and production processes are available

The power of sports, illustrated.
WOWMAN ─ Afex’s new challenge to expand the impact of key visuals.

To broaden the expressive power of our key visuals, Afex launched the original illustration series “Illa-slete.”
As the first step, we started “WOWMAN,” a project themed around sports.
Through dynamic illustrations of athletes, we share works that capture strength and emotion on our official website.